A Messenger Bot is an artificially intelligent software program that will automatically chat with your friends on your behalf in real-time. Chatbot was developed by the team of Facebook Artificial Intelligence (AAI). A Facebook Chat Bot is a virtual human that interacts with you on Facebook in a like way to a real person but with machine learning and artificial intelligence (AAI) capabilities. Unlike Facebook's previous attempts at automating communication, such as Messenger and Q&A, a Chatbot will allow you to focus on more important aspects of your business. It will help you connect to people and grow your customer base.
Facebook Messenger Bot was a great step forward for Facebook marketing, especially for small businesses that often do not have the money or time to invest in SEO and other marketing methods. This bot was able to perform and retain its place as one of the top tools for Facebook marketing and sales. Unfortunately, it didn't stay long, and soon Facebook announced that they would be releasing four new chat bots in addition to the two Messenger bots. The new ones are Facebook Chatbot 4.0, Facebook Chatbot 5.0, Facebook Messenger Bot, and Facebook Synchronized Chatbot 5.0.
The new Facebook Messenger Bot is the most advanced and future-proof of the four. It includes integrations with Facebook's timeline, address book, and events calendars. This will allow you to take advantage of conversations about products, deals, and specials with potential customers. For example, when someone searches for information on Facebook about deals from your company, they will see a link to your company's Messenger chatbox. If you have a chatbox on your website, you can go right into it, and if you don't, you can set it up for people to use through their browser, which saves time in trying to find your Messenger box.
The Facebook Chatbot also has a built-in help function. By simply pressing the "Help" button, you can easily get assistance and guidance in using the chat bot. It pre-programmed responses to commonly asked questions, such as "How do I send a friend request?" or "What is the quickest way to unsubscribe from a group?" The majority of the common functions are pre-programmed, and there are a few helpful commands that will allow you to make them more readily available.
Facebook Chat Bots is very useful for tracking the response rates of your various social media marketing efforts. You can set the bot to send you each time a user posts a status update, or you can simply have it forward the updates to you. By monitoring the response rate of your social media efforts, you'll know which messages are the most effective at engaging your audience, and which are less so. You can use the Facebook Chatbot to track the responses to your advertisements as well, allowing you to fine-tune your efforts accordingly.
Another way that the Facebook Chatbot can be beneficial for your marketing efforts is through its ability to connect with other chat bots. Like many other chat bots, it connects with popular online communities and websites. These chat groups can greatly increase your visibility in search results, as chat bots tend to put together conversations that interest users. This can be particularly helpful for small businesses that wish to take advantage of social media marketing, but who lack the staff to dedicate to the task.
As mentioned, the Facebook Chatbot allows you to tailor specific conversations for different types of customers. The bot can connect with Facebook stores, groups, and fan pages, among others. This means that you can use chat Bots to interact with real people in your target market. Although you can't actually "personally" engage customers through the Facebook Chatbot, this feature still provides great potential for building brand recognition. You can easily let the Facebook Chatbot recognizes common phrases, show off your own name, and even use fun Facebook graphics to identify your brand.
If your business page does not currently allow integration with chat bots, you should definitely take the time to explore options. This is one of the easiest ways that you can start communicating with customers on Facebook and also helps ensure that they will keep coming back for more offers. When using Facebook Chatbot builders, you can also get the most out of Facebook advertising overall. Not only can you direct the Bot to your business page when customers interact with it, but you can also direct the Bot to all of your other marketing pages, as well as to the custom landing page that you have designed specifically to promote your products or services.